---
title: "Articles by Emma Fairley | Clean Digital"
description: "Articles by Emma Fairley on PPC, paid media and digital advertising."
canonical: "https://cleandigital.co.uk/blog/authors/emma-fairley"
image: "https://dropinblog.net/cdn-cgi/image/fit=scale-down,width=600/34249716/authors/Headshots%20%286%29.png"
content_signal: "ai-train=no, search=yes, ai-input=yes"
---

[PPC and paid media insights](https://cleandigital.co.uk/blog)

Contributor

# Emma Fairley

## Articles by Emma Fairley

3 articles

25 Jul 2023 Paid search 7 minute read

## [Google’s Display Network (GDN) – Why Should You Use It?](https://cleandigital.co.uk/blog/google-display-network-gdn-why-should-you-use-it)

What is GDN? Google’s Display Network (GDN) allows advertisers to reach people across 35 million websites and apps as well as properties that belong

[Emma Fairley](https://cleandigital.co.uk/blog/authors/emma-fairley) [Read article](https://cleandigital.co.uk/blog/google-display-network-gdn-why-should-you-use-it)

21 Jul 2022 Paid search 5 minute read

## [Advertising On Alternative Search Engines Other Than Google & Bing](https://cleandigital.co.uk/blog/advertising-on-search-engines-other-than-google-bing)

In the world of digital marketing, and PPC specifically, there are various ways of reaching our users and helping them find the products and services

[Emma Fairley](https://cleandigital.co.uk/blog/authors/emma-fairley) [Read article](https://cleandigital.co.uk/blog/advertising-on-search-engines-other-than-google-bing)

11 Nov 2021 Paid search 5 minute read

## [Voice Search Integration Into PPC](https://cleandigital.co.uk/blog/voice-search-integration-into-ppc)

We’re living in a time where most of our needs as humans, living in the west, are satisfied as per Maslow’s hierarchy of needs (see image below). As

[Emma Fairley](https://cleandigital.co.uk/blog/authors/emma-fairley) [Read article](https://cleandigital.co.uk/blog/voice-search-integration-into-ppc)

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