SignalPulse is Clean Digital's custom software solution to integrate Value-Based Bidding (VBB) at scale based on any user journey.
With its seamless integration with Google Ads, Microsoft Ads, and Meta Ads, SignalPulse is perfect for both e-commerce and lead generation advertising campaigns.
With the significant improvements in smart bidding over the years, it's now essential to provide platforms with precise and business-critical information for optimisation. And that's where SignalPulse steps in. By using SignalPulse, you can optimise towards products with higher profit margin, even though revenue may be lower.
We work with you to figure out which factors impact the most on underlying profit for your business.
Using our technical expertise, we'll pull this data into the platform, meaning we're able to use all data points for optimising performance.
Once we have the data pulling through to the platform effectively, we can start to use all this information to optimise more efficiently.
Over time, we should start to see the relationship between Revenue and Profit change, with % profit increasing.
SignalPulse has been created for any business using PPC who has not established a robust Value-Based Bidding setup using relevant business data.
It works across multiple platforms including:
At Clean Digital, we believe value-based bidding is the future of paid acquisition; that automation will rule and the real winners in auctions will be those who have implemented systems like SignalPulse, which will ensure the right users are acquired based on real business goals.
92% of accounts we have audited since 2022 have not had a viable VBB strategy in place, while those that have are now winning auctions.
Advertisers that have not adapted are already being priced out.
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