Beyond Clicks:
Optimise for Value
SignalPulse integrates your critical business data into bidding decisions, ensuring platforms optimise for profit rather than just traffic or conversions.
Profit Focus
The Results Speak for Themselves
See how SignalPulse transforms advertising performance by focusing on value, not just volume.
Revenue vs. Profit Growth with SignalPulse
Key Performance Metrics
of businesses lack Value-Based Bidding, giving SignalPulse users a competitive edge
How SignalPulse Drives Profit-Focused Advertising
SignalPulse employs a sophisticated process to ensure your advertising budget is intelligently invested, prioritising high-value actions that directly contribute to your bottom line.
Deep Data Integration & Collection
We connect with your core business systems to gather the critical data points that truly define profitability for your business.
- API integration with your existing business systems
- Collection of product margins and inventory levels
- Tracking of Lifetime Customer Value (LTV) metrics
- Analysis of micro-action conversion rates leading to sales
- Integration with your overarching business priorities
Profitability Analysis & Value Assignment
Our system processes multi-dimensional data to determine the actual economic value of different customer actions and potential sales.
- Assessment of potential profit by weighing product margins
- Consideration of projected long-term customer value
- Evaluation of current inventory and service availability
- Identification of high-value customer segments and prospects
- Prioritisation of actions based on real business impact
Dynamic Value Signal Generation
Based on in-depth profitability analysis, SignalPulse generates precise and dynamic value signals for advertising platforms.
- Creation of nuanced instructions that communicate true business value
- Development of signals tailored to different audience segments
- Real-time adjustment based on changing business conditions
- Translation of complex profitability metrics into actionable signals
- Integration with all major advertising platform APIs
Intelligent Bid Optimisation
Ad platforms receive sophisticated value signals and adjust bidding strategies to prioritise actions that drive actual profit.
- Increased bids for users likely to purchase high-margin products
- Decreased bids for lower-value interactions
- Prioritisation of users with higher projected lifetime value
- Consideration of inventory levels in bidding decisions
- Focus on profit-driving conversions rather than volume metrics
Continuous Learning & Profit Maximisation
As the system gathers more data, it continuously refines its understanding of what drives profitability for your unique business.
- Ongoing monitoring and analysis of campaign performance
- Constant refinement of value signals sent to ad platforms
- Creation of powerful feedback loops for continuous improvement
- Regular reporting on profit-focused metrics and KPIs
- Strategic recommendations for further profit enhancement
What You Can Expect:
Value-Based Bidding: The Future of Paid Acquisition
"At Clean Digital, we believe value-based bidding is the future of paid acquisition. Advertisers without VBB strategies are already being priced out of competitive auctions."
Rory Young
Managing Director
MAXIMISE YOUR AD PROFITABILITY.
SignalPulse connects with your live business data (product margins, LTV, inventory) and translates it into precise value signals, empowering ad platforms to optimise for your actual profit goals, not just standard metrics.
Powered by Your Actual Business Data
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Discover how our other innovative solutions can complement SignalPulse and maximise your advertising ROI.