Articles by Declan McGinley

11 Mar 2026Paid search2 minute read

Clean Digital Achieves Google Premier Partner Status

Our recent Google Premier Partner status, awarded by the Google Partners programme, represents the highest tier available to agencies managing Google Ads

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23 Jan 20264 minute read

Progress Beats Promises: The Shift from Deferred Value to Instant Relevance

We are operating in an era of sustained uncertainty rather than short-term disruption. Economic volatility, geopolitical instability, climate anxiety,

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8 Jan 2026Paid social2 minute read

Meta’s Ads Library just got more useful (and here’s why it matters for 2026)

Firstly, you can now filter Ads Library results by WhatsApp. That’s a big deal. WhatsApp has always been there in Meta’s ecosystem, but until now

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29 Jul 2020Paid search5 minute read

Clean Digital PPC Best Practice Series: Location Strategy

So we’ve established the importance of search queries as a foundation of a solid PPC (Best Practice) strategy. Next up: location bidding, which

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24 Jan 2019Paid search2 minute read

Search Ads Above Or Below The Organic Results - Does It Matter?

TLDR: don't inflate CPC's for absolute top of page rates, but consider performance implications of ads showing in positions 2-4 below the organic listings.

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