Michelle, 1Rebel UK
"Really recommend Clean Digital, they've been a fantastic agency to work with and we've always been really impressed with the team and the results they produce."
Clean Digital specialists writing about paid media strategy, campaign management and measurement.
Contributor, 8 articles
Aitor specialises in marketing analytics and data infrastructure, backed by 10 years of experience turning complex data into actionable performance insights. He writes practical guides to conversion tracking, Google Tag Manager and automating product feed tasks with Python.
Data Analyst, 3 articles
Alex brings over a decade of experience in data analysis and technical tracking, alongside expertise in cloud engineering and growth marketing. He also serves as a trustee director of Clean Digital’s Employee Ownership Trust. He founded chatobserver.com to help brands track and improve their visibility in ChatGPT, Google AI Overviews and other AI search platforms. He writes about paid media and AI search, including ChatGPT Shopping, AI agents and choosing a Google Ads agency.
Contributor, 8 articles
Contributor, 3 articles
Christina utilises 2 years of experience in paid search and PPC execution to drive effective campaign performance and client success. She writes about PPC account structure, search ad positioning and using user-generated content in social ads.
Contributor, 3 articles
David leverages 5 years of hands-on paid search experience since 2021 to manage, test, and refine high-impact PPC campaigns. He writes about Amazon advertising, PPC automation and using changes in customer demand to plan campaigns.
Former contributor, 5 articles
Contributor, 3 articles
Emma applies 2 years of experience since 2024 in digital advertising to assist with paid search campaign execution, optimisation, and reporting. She writes about Google Display, alternative search engines and voice search, and contributes platform news to Weekly Insights.
Contributor, 11 articles
Fraser is Clean Digital’s Chief Strategy Officer and a company director, with 11 years of experience in paid media and strategic planning. He works alongside Rory on the agency’s direction and growth, overseeing client strategy, service delivery and account planning. He writes about hotel marketing across paid search, paid social and programmatic advertising, with a focus on increasing direct bookings. His articles also cover advertising costs, Google Shopping, campaign measurement and the effect of AI search on paid media.
Contributor, 11 articles
Hannah manages Clean Digital's marketing activity with over 7 years of experience, supporting brand development, content, and campaign strategy. She writes about employee ownership and company culture, alongside practical introductions to programmatic advertising and value-based bidding.
Contributor, 1 article
Hattie brings over a year of digital marketing experience, focusing on day-to-day paid media optimisation and tactical PPC support. She writes about conversion value rules and reports on Google Ads bidding, reporting and campaign updates in Weekly Insights.
Contributor, 3 articles
Contributor, 8 articles
Kirsten applies 11 years of experience in paid media execution since 2015, specialising in PPC campaign optimisation and performance tracking. She writes about first-party data, negative keywords and tracking campaign results with UTMs.
Contributor, 6 articles
Contributor, 3 articles
Megan brings 3 years of paid media expertise since 2023, specialising in both paid search and paid social, with a particular love for paid social strategy. She writes about ad creative, TikTok Search Ads and how people search for products on social media.
Contributor, 10 articles
Melissa brings 7 years of experience in managing large-scale paid media accounts and client strategy, ensuring seamless campaign delivery and communication. She writes about LinkedIn lead generation, micro conversions and controlling Google Ads bids.
Contributor, 2 articles
Patrick brings 4 years of specialist knowledge in paid search and paid social since 2022, focusing on maximising ROI and performance for clients. He writes about customer personas and using customer location data to plan business expansion.
Contributor, 13 articles
Rory is the CEO and founder of Clean Digital, with 18 years of experience in digital marketing and agency leadership. He has led the agency since 2013, overseeing business growth, client relationships and the development of its paid media services. In 2023, he led the transition to employee ownership through an Employee Ownership Trust. He continues to serve as a company director and trustee director, working with the trust to represent employees in business decisions. He writes about PPC automation, audience targeting and the decisions behind Clean Digital’s move to employee ownership.
Contributor, 1 article
Ryan supports paid media operations with over 4 years of experience in PPC campaign management, tracking, and analysis. He reports on Google Ads and Microsoft Advertising updates in Weekly Insights, covering ad formats, targeting and campaign reporting.
Contributor, 3 articles
Sean is an experienced paid search professional with 9 years of expertise in building, scaling, and optimising high-converting PPC campaigns since 2017. He also serves as a trustee director of Clean Digital’s Employee Ownership Trust. He writes about using Google Ads extensions and building brand awareness through paid advertising.
Contributor, 1 article
